Industry
3D Artist
Client
Pine Brewing Company
3D can renders for Pine Brewing Company
Creating Impactful Visuals for Pine Brewing Company
I created a reusable 3D render system for Pine Brewing Company’s beer releases. Hayward Market & Design handled the label artwork; my role was to translate the designs into realistic product visuals for web and launch material. The challenge was to make the cans feel tactile and high-impact without relying on lifestyle alcohol advertising cues.
A smooth launch and templates for future releases
The launch went really well and both Pine Brewing Company and Hayward were happy with the result. On top of the final renders, I also built Photoshop files that are easy to edit, so Hayward can quickly create new, life like product images for future releases. That way the project didn’t just solve one launch, it also made their next ones faster and easier, while keeping the visuals consistent and high quality.
